PROJECT DESCRIPTION

WorkplaceBuddy helps people get the most out of Office 365 - helped with its chatbot and e-learning processes, customers can be more productive and save lots of time.

For this project, I was commissioned to create the logo of the brand and its illustrations. The aim was to transmit friendship and professionalism using the alpaca as a buddy and helper.

Apart from the main alpaca (logo), I created three alternatives for every type of persona/user in order to provide a personalized experience as well as other communication elements.